Employment term: One Year, Fixed Term Contract Position with the potential to become permanent.
Hiring Range: $56,235 - $70,294 on an annual basis. Compensation is determined within this range based on relevant experience, scope of responsibilities, and internal equity.
Position Context
This is a replacement for an existing position.
The Opportunity
Reporting to the Director, Communications, the Social Media and Communications Coordinator will demonstrate professional experience in social media content development, digital marketing, and copy writing. This role requires a creative and analytical mindset, advanced knowledge of social media, and a passion for creating compelling content.
Location
The PDAC office is located at 170 University Avenue, Suite 800, Toronto, Ontario. The successful candidate will be required to attend the PDAC office 4 days per month.
What you will do
- Develop and implement creative and engaging social media content across various platforms, aligning with our brand voice and marketing objectives.
- Manage paid social media campaigns on platforms such as Facebook, Instagram, LinkedIn, and X, ensuring optimal targeting and budget utilization.
- Execute Google Ads campaigns, including search, display, and video ads, with a focus on maximizing ROI.
- Develop, write, and edit content for PDAC’s monthly email newsletter. Manage the newsletter production schedule and collaborate with various departments to gather relevant news and updates.
- Write compelling and effective copy for a variety of formats, including email newsletters, social media posts and articles for print and the web.
- Source and design eye-catching graphics for various communications uses.
- Monitor and analyze the performance of social media and Google Ad campaigns, providing regular reports and insights to optimize strategies.
- Engage with online audiences by interacting and responding to comments and messages across social media platforms, as well as general community management.
- Support the work of PDAC’s Awards Committee with agenda preparation, minute taking, and document management.
- Assist with other tasks and projects as needed.
You Have
- University or College Degree in Communications, Journalism, or related field.
- Minimum of two years’ experience in a similar role.
- Proven experience in social media management and digital advertising, including organic and paid campaigns.
- Strong content creation and copy writing skills.
- Experience working on content management systems for email and web (ie. Craft CMS, Informz).
- Excellent oral and written communication skills, including writing and proof reading and the ability to communicate with tact and diplomacy.
- Demonstrated ability to work independently and as a team player
- Proven problem-solving skills and an ability to learn and adapt in changing environments.
- Advanced knowledge of Microsoft Word, Excel, Outlook and PowerPoint.
- Organized and able to manage multiple projects, deadlines, and initiatives simultaneously.
- Graphic design experience is an asset.
- Video production experience is an asset.
- French or Spanish language skills are assets.
Pay Transparency & Fair Hiring
In accordance with Ontario’s Pay Transparency legislation, PDAC has included the hiring range for this role in this posting. Compensation is determined within the stated range based on relevant experience, role requirements, and internal equity.
PDAC does not request or consider an applicant’s prior compensation as part of the recruitment process.
PDAC does not use automated decision-making or artificial intelligence tools to screen or assess candidates for this role.
Applicants must be legally authorized to work in Canada for the entire duration of the contract.
PDAC is committed to fair and inclusive hiring practices and will provide accommodations, upon request, to support participation in all stages of the recruitment process.